Paid social advertising doesn’t just create impressions; it sparks engagement and drives conversions.
Every click, like, and share helps propel your business forward, connecting your brand with the people who matter most and moving towards measurable success.
Paid social advertising allows businesses to pay for ads, sponsored content, or promoted posts across social media platforms. With a wide range of targeting options, you can focus on specific demographics, interests, or behaviours, ensuring your message reaches the right audience.
The goal is to increase visibility, engagement, and conversions by strategically placing content where your potential customers are most active. From Facebook to LinkedIn, Instagram to Twitter, these platforms provide a direct route to the people who matter most to your business.
Not every social media platform is right for every brand. And at Creode, we’ll never recommend a platform that we don’t feel is the right fit for you.
LinkedIn gives you a real opportunity to target key decision makers, so is highly suitable for many B2B (and some B2C) campaigns.
Twitter’s fast-paced feed of words and images, makes it a great platform for advertisers to stand out. And with over 340 million users a month, you have both a large captive audience—and the ability to target niche groups.
As a highly visual advertising platform, Instagram can help your brand drive business by fusing Facebook’s robust ad system with its own native placements.
No social media platform is outperforming Facebook right now for its ability to offer highly targeted options and a huge potential audience of over 2 billion users. At Creode, we can help you stop scrollers in their tracks and turn browsers into buyers.
Beyond social media, we also offer Pay Per Click (PPC) and Display Advertising solutions to elevate your brand’s online presence.
PPC: With targeted keyword bidding, your brand gets immediate visibility in search results, driving high-intent traffic to your site. Continuous optimization ensures you get the most out of every dollar spent.
Display Advertising: Reach your audience across digital spaces with compelling visuals and strategic ad placements. Whether they’re browsing websites, watching videos, or engaging in online activities, your ads will capture attention.
Yes, paid social advertising allows you to target your audience based on criteria like demographics, interests, behaviors, location, and even job titles. This ensures your ads are shown to the people most likely to engage with your brand.
The cost of paid social advertising depends on factors such as your target audience, the platform used, and your campaign objectives. Most platforms use an auction-based system where you bid for ad placements, and you only pay for actions like clicks or impressions. We can help optimise your budget to get the most value from your spend.
Paid social media strategies offer quicker results, broader reach, and more precise targeting than organic social media posts. While organic strategies rely on building an audience over time, paid social ads enable you to immediately reach a larger audience and control who sees your content.