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Our team

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  Glenn Patterson

  Chair

  

  Glenn Patterson

  Chair

  Glenn is an experienced Chair, who has previously owned and managed an international multi-award winning integrated agency. After helping to take it to the number 1 marketing agency in the RAR’s top 100 marketing services companies outside London, Glenn was instrumental in maintaining a top 10 spot for 8 years despite increasing competition and growing membership.

  With vast experience as a senior creative and strategy lead, Glenn has enjoyed spells as an influential figure on the DMA North’s Council and other bodies including Leeds Media, and is a marketing professional who has operated across a wide spectrum of categories, including fashion, financial services, travel and tourism, and the charity sector.

  Glenn has successfully overseen the merging of successful businesses prior to his work at Creode, and believes that clients need to call upon more technical know-how and agencies with a broader, deeper understanding of the digital world – something he believes Creode will be at the forefront of delivering.

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  Olivia Lofts

  Head of Project Managment

  

  Olivia Lofts

  Head of Project Managment

  With the project management team, Olivia is responsible for the delivery of each output on time and to budget. She keeps the project on track, both within the agency and in our clients businesses.
  She has specialist knowledge in SEO and CRO as well as extensive experience with web builds, website redesigns and site migrations for clients including SAP, Akamai and Altium.

• 

  Saz Bentley

  Senior Art Director

  

  Saz Bentley

  Senior Art Director

  Saz is a detail-obsessed Art Director with over 20 years’ experience in branding, designing and concepting campaigns.

  With a strong DM background, Saz is adept at employing responsive marketing techniques across multiple channels, including press advertising, POS, online display advertising, digital OOH, web pages and TV advertising.

  Saz’s career has seen her work with some of the UK’s best-known brands including Halifax, Next, Lakeland and Arla Foods and she’s just as at home bringing big ideas to life in the studio as she is managing and directing photoshoots.

  With a real focus on effectiveness, Saz’ work has been behind the successful launch of the Argos Card in 480 stores, with over 1 million applications made in the first 14 months and over £200million spent in the first year. In addition, her work for Bupa helped increase attendance to initial assessments by over 70%, with 50% fewer cancellations.